Problem statement
Many artists, especially college students, struggle with carrying multiple essential tools like palettes, no-spill bottles, and brushes separately. This often leads to forgetting at least one item and creates space constraints, making it difficult to transport their materials efficiently.
Target audience
Growing amateur artists aged 15 to 28
Secondary research
From the market study, various types of no-spill bottles, palettes, and brushes are mostly available as separate items, and artists often tend to forget at least one of them when bringing materials to class (from the primary research interview).
User persona
Ideations
Final sketch
Specifications
Dimensions:
Height and breath of the whole product is 15 cm and 10 cm respectively.
Height of no spill bottle is 12 cm, height and width of the palette is 1 cm and 9.5 cm respectively.
Product material: Plastic
Rendered 3D model
Story boarding
A day in life
A passionate artist, eager to paint outdoors, gathered her art supplies and set out on her bicycle to find the perfect spot. After a pleasant ride, she discovered a beautiful scenic location. She began setting up her materials and utilized a new travel-friendly product designed for outdoor painting convenience. With everything in place, she continued her painting, fully immersed in capturing the beauty of nature around her.
Concept cards
Possible innovations in the product
Project credits
Concept and idea generation: Yaazhinii S, Aardra M G, Baby Vaishnavi P K, Supraja, Dhrithi N
Secondary research: Supraja, Dhrithi N
Primary research: Baby Vaishnavi P K, Supraja
Sketches: Baby Vaishnavi P K, Aardra M G, Yaazhinii S, Supraja, Dhrithi N
Story boarding: Aardra M G